Our most frequently asked questions
Here you will find clear answers to the most common questions about Lixsa.
General Questions
Everything you need to know about Lixsa.
What is Lixsa and how is it different from a chatbot?
Lixsa is a conversational AI agent oriented to sales and support that converses naturally, understands context, and resolves tasks (not just 'answers questions'). It doesn't work with rigid trees, but with objectives and actions (taking orders, resolving incidents, qualifying leads, etc.).
What kind of businesses can use Lixsa?
E-commerce (fashion, wine, tools, etc.), restaurants and hotels, real estate, online training, and more. Lixsa is multi-vertical and adapts to each sector's process.
What channels does it talk to my customers on?
WhatsApp, Instagram Messenger, Facebook Messenger, and Webchat (and centralizes all conversations in a single inbox).
Supported languages?
Lixsa converses natively in several languages (es/en/pt/it/fr/de, among others), also understands audios and responds with text.
Is it available 24/7 and does it help sell?
Yes. It can attend outside business hours, follow up, and close sales (for example, creating orders and sending payment links).
How to Start
First steps to start using Lixsa.
How do I start using Lixsa?
Create your account, connect your e-commerce/CRM (e.g. Shopify) and add key business information. Test everything in the Playground before opening real channels.
What is 'training'? What can I upload?
It's the information Lixsa learns: policies, processes, catalog (text and images), PDFs and URLs. The clearer it is, the better it responds.
Can I define the tone and name of the assistant?
Yes. You can customize name, introduction style, and tone (more serious or friendly).
Can I invite my team and control permissions?
Yes. Members with roles (administrators and employees) and restricted access. Lixsa escalates conversations to the appropriate person.
Is there a free plan and trial?
Yes. There is a free plan (ideal to start) and, when moving to a paid plan, a 7-day trial; you can cancel at any time.
How long does setup take?
It depends on the stack. With Shopify it's very agile (installation from Lixsa and testing in Playground before connecting channels).
The Tool
Features and capabilities of the tool.
Does Lixsa understand audios and images?
Yes. It transcribes customer audios and analyzes images (colors, types, variations) to respond and recommend better.
Can it take orders and send payment?
Yes. It creates orders (e.g., in Shopify) and sends payment link or instructions, adding notes if data is missing (like apartment number).
Does it manage abandoned carts and thank you messages?
Yes. You can activate abandoned carts and a post-purchase message to confirm shipping data and avoid errors.
Can it handle exchanges/returns or incidents?
Yes. It resolves standard issues and escalates to a human when necessary, assigning to the right member.
Does it keep a memory of conversations?
It maintains short/medium/long term memory to provide continuity, avoiding repeating steps for the customer.
Can I 'pause' Lixsa in a chat?
Yes. You can deactivate Lixsa in a conversation or across the whole account and respond manually.
Does it handle Instagram and Facebook DMs besides WhatsApp?
Yes. Direct messages arrive in the same inbox; currently one Instagram account per store.
Is Webchat available?
Yes, it's part of the supported channels along with WhatsApp, Instagram and Facebook.
Can it prioritize products or hide some?
Yes. You can prioritize products (to push them) or not offer them if you're not interested in that channel.
Everything about the WhatsApp Business integration.
What do I need to connect WhatsApp?
A Meta business account and Lixsa will connect simply to establish the WhatsApp connection in a few clicks.
Can I use my current WhatsApp number?
Yes, as long as the number can be verified (SMS/call code) and is not active on another solution simultaneously.
What is a 'conversation' and the 24-hour window?
A conversation groups all messages between customer and business for 24 hours from the first message.
What happens if the customer never wrote me before?
When you start the conversation first, unlike other platforms, Lixsa does not require you to create any templates.
Are there daily limits for proactive messages?
Yes. They depend on the business verification in Meta (e.g., unverified ~250/day; verified from ~1,000/day and increasing with use and reputation).
What happens to the WhatsApp history?
In Lixsa you will see and manage conversations starting from the connection. (Meta's policies for their API do not bring previous mobile app chats to third-party inboxes).
What does it mean that 'the conversation window is closed'?
WhatsApp Business Platform operates with a 24-hour customer service window. That window counts from the last message sent by the customer. If 24 hours pass without the customer writing, the window is considered closed and 'normal' messages can no longer be sent. When the window is closed, WhatsApp only allows contacting the customer with a 'template' message that is pre-approved by WhatsApp/Meta. This exists to prevent spam and ensure outbound messages comply with platform policies. Since you won't be able to send a second 'normal' message to correct or add information when the window is closed, we ask that your message includes everything necessary before sending. Once the template is approved and delivered, the customer can respond and the window will re-open.
WhatsApp Campaigns
How to create and manage bulk WhatsApp campaigns.
Are campaigns included in the plan?
They are billed separately (based on volume and Meta policies). We usually assist you in your first campaigns to maximize results.
Can I upload my own audience?
Yes. If you use Shopify, it syncs with your audience segments. Also, you can upload your audiences from a CSV file.
Do I need consent for campaigns?
Yes, and we help you get it: for example, send an email with a button to WhatsApp so the customer subscribes with a message like 'I want to subscribe to the list'. They get tagged to segment securely.
How do I create a campaign? Can I do it myself?
Yes, from Lixsa. If not, our team helps you and suggests conversational messages (better performance than direct 'spam').
What message works best on WhatsApp?
A personalized, conversational tone like 'letting you know what you were looking for is here... tell you more?' converts better than cold messages with just discounts.
Do I need templates for campaigns?
For messages outside the 24h window or to start a conversation, yes. Lixsa manages creation and sending, and approval can take a few minutes.
Can I send to other countries?
Yes, Lixsa imposes no geographical restrictions; Meta's policies for the number/origin apply. We advise you on reach and reputation best practices.
How do I measure campaign results?
Lixsa can attribute sales or reservations generated through the campaign as well as interactions, and you can see it in the analytics dashboard.
Integrations
Connect Lixsa with your tool ecosystem.
Shopify (e-commerce): what does Lixsa do and what do I need?
You install the Shopify skill from Lixsa; the catalog (with images), policies and pages are synchronized, and Lixsa can create orders and add notes when data is missing.
WooCommerce, PrestaShop and Magento
Lixsa integrates with WooCommerce, PrestaShop and Magento via plugin very simply and directly, synchronizes contents, product catalog.
Restoo (restaurants)
We integrate with Restoo.me to cover reservations/experiences. Customers can request reservations via WhatsApp, Facebook Messenger or Instagram Messenger. It also sends confirmation messages and reminders.
Gorgias integration
Lixsa integrates with Gorgias and allows opening and managing tickets on the platform just as any team member would.
Walcu (automotive)
We integrate with Walcu (CRM for automotive) to qualify and conversational follow-up on leads.
Do you integrate with HubSpot?
Yes, we integrate with HubSpot for lead qualification, conversation summaries, contact creation, ticket management.
Do you do custom integrations?
Yes. We have an API and accelerate integrations using connectors when appropriate, maintaining data quality.
Pricing and plans
Plans, pricing, and billing.
How am I billed 'per conversation'?
A conversation is all interactions with a customer within 24h of the first message. It is the simple and transparent consumption unit.
Are WhatsApp campaigns included?
No. They are billed separately and invoiced upon sending (based on volume/Meta templates).
What plan do you recommend to start?
Start with the free plan to validate volume/fit and, when you need it, upgrade to a higher plan.
Can I change or cancel anytime?
Yes. You can upgrade/downgrade and cancel at any time from your account. (If you sent campaigns, those are billed at the time of sending).
Do you have custom plans for high volume?
Yes. If you exceed the expected usage of standard plans, we design a custom plan for your company.
Is WhatsApp Business Cloud included in my plan?
The connection to WhatsApp Business Cloud is included in your fee; you do not pay Lixsa an additional license for using it.
What happens if I reach the plan's conversation limit?
You can continue managing already open conversations; to start new ones outside the window or campaigns, upgrade plan/package. We guide you to choose the best option.
Security and Data
Security, privacy, and data protection.
Does Lixsa comply with GDPR?
Lixsa applies data minimization and access control. It does not massively sync customer/order databases: it queries customer data in real-time in your e-commerce/CRM when needed, reducing exposure of sensitive data.
Where is the data stored and who can see it?
Training data and conversations are stored to operate and improve the service. Your team accesses according to roles and permissions; our support team can review conversations to help you optimize (we inform customers).
How do you guarantee that no one sees order information that isn't theirs?
For security, Lixsa verifies the number: it only shows order details if the customer writes from the same phone they purchased with. If not, it escalates to a human.
Do you help with consent and best practices?
Yes. We offer subscription flows (e.g., from email to WhatsApp) and tagging to segment only contacts who gave permission.
Can I limit what each employee sees?
Yes. Invite your team with an employee role (restricted access) or administrator (full), and define availability/routings.
Processing of audios and images?
They are processed to understand the request (transcription/vision) and act. You can disable features if your case requires it.
Hosting and security/DPA reports?
We work with providers aligned with European framework requirements and share security/DPA documentation upon commercial request. In addition, Lixsa minimizes copying customer data by relying on source queries.
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